Certified Program - Coaching in the Workplace
Become The Best Coach At Your Workplace
This 12 Week Certified Training Program Will Elevate Your Coaching To The Next Level.
This ICF certified coaching program teaches you the advanced coaching tactics used by top 1% leaders to inspire teams and drive exceptional performance at work.
Unlike other coaching courses, this program is for leaders coaching in the workplace. I have 10yrs+ experience coaching C-Level Executives, Directors and Managers at JP Morgan Chase. I know firsthand how hard it is to develop a coaching culture and have seen the impact it can have when done well.
This certified program has very limited spaces. Upon joining the waitlist, I'll share an activity you can start using to coach today.
Is Becoming a Certified Coach right for you?
Google found the best managers are great coaches. And you want to be the best.
This program attracts people leaders who want take their coaching to a professional level. Previous students include Managers, Agile Coaches, Department Leaders, Product Leaders and People Operations Leaders.
You are probably feeling like this:
😨 You are uncertain how to be both a leader and a coach.
😨 You are frustrated at the lack of change in your workplace.
😨 You are fearful of having tough feedback conversations or giving bad news.
😨 You are anxious about how to work with difficult people and coach underperformers.
😨 You are conflicted about high standards while letting the team discover their own answers.
If you're reading this, chances are these challenges are keeping you up at night.
If any of these sound familiar... Then this certified course was built specifically for you.
You won't be the same person when this program ends.
How To Become ICF Certified
The International Coach Federation provide the gold standard of coaching. As a result, their certification process can be confusing. If it was easy, everyone would be a coach. This ICF focus on certifying the best coaches across the industry.
In simplest terms, there are three steps. And I'll be with you every step of the way.
Step 1 - Complete this Level 1 Certified Program
Over 12-weeks together we will complete 60hrs of learning + 10hrs of mentoring.
Step 2 - Conduct 100 hours of coaching
Sounds a lot, but by the time you complete the training, most leaders will have already done around 24hrs of practice sessions. The remainder you can get very quickly by harnessing your network.
Step 3 - Pass the ICF Credentialing Exam
Yikes! I know we all hate exams, but you shouldn't worry. The training we complete together equips you fully to get a passing score.
The Result:
✅ ICF Associate Coach Credential (ACC)
Completing the Level 1 Certified Program
This program is the first step on your journey to becoming a professional coach.
Other coaching courses charge you thousands of dollars, only to wave their hands in the air with "theory."
And by the end, you leave with a bunch of notes that sit in a folder for eternity. Meanwhile, you're still confused and unsure about the next step to take. But this program is about moving quickly, taking action, and keeping a tight feedback loop.
We will meet together every week for a live coaching masterclass. After each session, you will complete a bite-sized coaching challenges to build a coaching habit. You'll quickly start to improve your ability to coach. Most importantly, you’ll do this in your day-to-day work, meaning you get value from day one.
And by coaching every day, you'll demolish your perfectionism, impostor syndrome, and fear of having hard conversations.
This is a personalised program will ensure you maximise your positive impact at work.
After just twelve weeks, your team will be remarking on the transformation in your leadership impact.
This Level 1 Program Includes:
You'll get 60hrs of learning + 10 hours of mentoring. This meets all the requirements from the ICF.
Specifically, this includes a mixture of live sessions, self-guided learning and a few bonuses.
Live sessions:
- 12 x 2.5 hour interactive masterclass sessions (30hrs)
- 1 x 2 hour bonus master class session (2hrs)
- 6 x 1 hour group mentoring to share experiences (6hrs)
- 4 x 1 hour one-to-one to tackle your unique challenges (4hrs)
Self-Guided Learning:
- 36 Bite-Sized Coaching challenges (32hrs)
In addition:
- Lifetime access to program materials
- Personalized AI Coach to Practice Coaching
- Private community of executive leaders
- A final live coaching assessment
- ICF level 1 training certificate upon completion
Once complete, your focus will shift to gaining the additional coaching hours and scheduling the exam.
The Program Schedule:
The Program is structured into 6 coaching sprints. This builds in a process for us to inspect and adapt as we learn.
On average, you'll need to invest around 6 hours per week to gain certification from the program:
- 2.5 hours - Masterclass - live
- 1 hour - Group Mentoring - live
- 6 hours - Coaching Practice - self-paced
Sprint 1 - Weeks 1 - 2
Rethinking Coaching
Coaching definitions are broken. What it means to coach at work and why it’s different.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
Sprint 2 - Weeks 3 - 4
Developing a Coaching Stance
Listening, showing empathy and setting boundaries with your coaching clients.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
Sprint 3 - Weeks 5 - 6
Goal Setting and Inspiring Progress
Support clients in building actions using techniques that inspire progress and accountability.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
- 1 x 1hr one-on-one mentoring (1hr)
Sprint 4 - Weeks 7 - 8
Challenging Coaching Conversations
Master the six coaching conversations that matter most at work.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
- 1 x 1hr one-on-one mentoring (1hr)
Sprint 5 - Weeks 9 - 10
Coaching for Change
Coaching team members who are resistant/fearful of change. Using coaching skill to influence others.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
- 1 x 1hr one-on-one mentoring (1hr)
Sprint 6 - Weeks 11 - 12
Coaching Your Most Challenging Client (Yourself)
Build a plan that will elevate your career and take you to the executive level.
- 2 x 2.5 hour interactive masterclass sessions (5hrs)
- 1 x 1hr group mentoring (1hr)
- 3 Coaching Challenges to complete during work (6hrs)
- 1 x 1hr one-on-one mentoring (1hr)
Who is your Coach?
Hello 👋
I'm Toby Sinclair, the creator and coach of this certified program.
For the last decade I’ve been leading Employee Experience programs at JP Morgan Chase. I coached C-Level executives all the way to graduates starting their careers.
Now I’m taking this knowledge to help more leaders transform the experience at their workplace.
I have a unique blend of skills and experience I bring to this program. I spent 7 years working as a software developer and over the past 7 years, I've been focused on the psychology of organisational performance.
I'm a Professional Certified Coach (PCC) with the International Coaching Federation. Many coaches claim to be professionals but few have undertaken rigorous training. To get this credential means I've completed 125hrs of training and delivered over 500hrs coaching conversations.
I believe that your role as a leader is to create an environment that unlocks the potential in people. You can do this best by mastering high impact coaching skills.
The practical coaching tools you've been looking for.
Maybe you've tried coaching before. But, time and time again, you fall off. Something comes up. What starts off exciting becomes too difficult. And before you know it, you're back to square one. But this is because there was no accountability.
You tried to start coaching on your own, almost doomed from the beginning. But this certified program solves that problem. You learn through high engagement 1-1 sessions with a program personalized to your goals.
This creates accountability, unlike anything you've ever experienced.
Demolish your bad leadership habits.
Coaching doesn’t always come naturally. When you are under pressure, the default is often to command. To just tell people straight. Whilst that can be useful, many situations call for a different approach. A more coach-like style of leadership.
Lead like a Coach is fundamentally about changing leadership habits.
Helping you to:
✅ Ask more, tell less
✅ Listen more, assume less
✅ Invite more, shut down less
✅ Pause more, speak less
✅ Reflect more, rush less
You can’t think your way to change. You must act. That is why this program focuses on the daily actions that add up.
Become The Leader Every Company Wants.
FAQs:
What makes this program unique?
This is different to the 100's of coaching courses out there, in three ways. Firstly, you'll learn the unique coaching approach I've applied with executives in the workplace. Secondly, you will learn through daily challenges that help you build the habit of coaching. Thirdly, this program is certified by the International Coaching Federation (ICF). The gold standard for coach certification. Learn more about certification.
Who is this program best suited for?
Leaders who are familiar with coaching, but now want to take their skills to a professional level. It's likely you'll be a manager or department leader. However, you don't need to be a in a direct management role. You could be a Product Leader or People Operations leader, overseeing people and culture, but without the direct management.
How many people will be in this program?
Cohorts are limited to 8 people. This ensures good diversity and plenty of practice partners. It’s also smalled enough to ensure we can go deep into challenging topics.
Is there any form of certification or recognition upon completion?
You will get Level 1 Training Certificate from the International Coaching Federation (ICF). The gold standard for coach certification. Upon completion of a Level 1 programme you can then apply for the ACC Credential once you have logged at least 100 hours of coaching practice. These hours will start from your first day of enrolment on an ICF training programme.
What is the ICF Certification?
The ICF Certification refers to the credentialing process provided by the International Coach Federation (ICF), a globally recognized organization for professional coaching.
The ICF offers three main levels of certification: Associate Certified Coach (ACC), Professional Certified Coach (PCC), and Master Certified Coach (MCC).
These certifications require specific training hours, coaching experience, mentor coaching, and successful completion of an examination or performance evaluation to demonstrate proficiency in coaching competencies.
What's different between ICF Levels 1 and 2?
Essentially it refers to the depth of your training in coaching. You can opt to complete a Level 1 or a Level 1 and 2 together giving you more training hours, mentoring and support as a coach.
The Level 1 Certification is the entry point for many coaches who wish to achieve the ACC Credential. The Level 1 program provides a foundation for professional coaching showing you how to structure your sessions and programmes in line with the ICF Competencies.
Where is the ICF recognised?
The International Coach Federation (ICF) is recognized and respected worldwide as a leading organization for professional coaching. Its certifications are recognized in many countries across the globe. The ICF has chapters and affiliates in numerous countries, and its coaching standards and competencies are widely accepted in the coaching industry internationally.
What about confidentiality?
I take confidentiality very seriously, and expect the same for everyone in the cohort.
Because the workshop will ask participants to engage in coaching conversations on topics they are facing at work, the sessions will not be recorded.
Can I expense this program with my employer?
Absolutely, if you have a learning and development budget, you will be able to expense this program. Please let me know if there is anything I can do to assist with reimbursement.
Is this program worth it the money?
There are expenses, and there are investments. Expenses have no long-term returns. When you spend money on a club sandwich, a hotel room, or a concert ticket, you simply get lunch, a vacation, or a show. But with an investment, you get what you pay for and something more over time. The best investments deliver multiples of an ROI. You can sell your house or a stock for more money than you bought them for. And investing in your ideas can help you leap to a new career or double your income.
This program is an investment. Sure, the program lasts twelve weeks. But it pays dividends for life.
